marketing for Hammock Bay

Smiling JOe · 09-02-2007, 10:41 AM

So I see Hammock Bay has a new ad in this week's Walton Sun. It has a photo of someone kayaking, followed by, "Rush Hour on South Walton's North Shore." Hammock Bay is located in North Walton, on the southern edge, so wouldn't the accurate description be, "rush hour on North Walton's South Shore?" To be the North Shore of South Walton, you would actually have to be in South Walton, right?

BeachSiO2 · 09-02-2007, 10:52 AM

That is an interesting geographic question SJ

However, from a purely 50% rule, wouldn't the dividing line be north of Freeport if it is a distinctly north/south division. I know your point is that we all look at it from the point of north/south of the bay.

I guess this is up there with Coastal Highlands, anything to get them in the door.

Smiling JOe · 09-02-2007, 11:07 AM

Quote:

Originally Posted by BeachSiO2

That is an interesting geographic question SJ

However, from a purely 50% rule, wouldn't the dividing line be north of Freeport if it is a distinctly north/south division. I know your point is that we all look at it from the point of north/south of the bay.

I guess this is up there with Coastal Highlands, anything to get them in the door.

If the area north of Freeport is the geographic dividing line, Hammock Bay would be on neither the northern edge, nor the "northern shore" of SoWal.

As you note, everyone uses the Bay as the dividing line between SoWal and NoWal, so that wouldn't make any difference anyway, would it?

goodwitch58 · 09-02-2007, 11:32 AM

You have to wonder who on earth comes up with these taglines....

BeachSiO2 · 09-02-2007, 11:35 AM

Quote:

Originally Posted by Smiling JOe

If the area north of Freeport is the geographic dividing line, Hammock Bay would be on neither the northern edge, nor the "northern shore" of SoWal.

As you note, everyone uses the Bay as the dividing line between SoWal and NoWal, so that wouldn't make any difference anyway, would it?

I guess the accurate description would be the "northern shore of the largest body of water in the southern half of Walton County."

I think it only matters to the ones marketing the property and that probably has a little better appeal than "the Outskirts of Freeport."

Smiling JOe · 09-02-2007, 11:38 AM

Maybe they could start using the term, "SoNo." (Southern North Walton)

Miss Kitty · 09-02-2007, 11:47 AM

Quote:

Originally Posted by Smiling JOe

Maybe they could start using the term, "SoNo." (Southern North Walton)

SoNo!!!! ...my first thought when I read this thread was

, I be confused!

SHELLY · 09-02-2007, 09:58 PM

Quote:

Originally Posted by Smiling JOe

If the area north of Freeport is the geographic dividing line, Hammock Bay would be on neither the northern edge, nor the "northern shore" of SoWal.

As you note, everyone uses the Bay as the dividing line between SoWal and NoWal, so that wouldn't make any difference anyway, would it?

YouTube - Miss Teen South Carolina

.

Smiling JOe · 09-02-2007, 11:40 PM

Quote:

Originally Posted by SHELLY

Director of Marketing for Hammock Bay

.

probably not that bad. I bet they actually have a US American who is in charge of the marketing, like you know, but maybe you have a point about the the US Americans needing more maps.

NoHall · 09-02-2007, 11:45 PM

Quote:

Originally Posted by SHELLY

Director of Marketing for Hammock Bay

.

Quote:

Originally Posted by Smiling JOe

probably not that bad. I bet they actually have a US American who is in charge of the marketing, like you know, but maybe you have a point about the the US Americans needing more maps.

I believe maybe the Hammock Bay Americans, like the Freeport, are unable to do so because such as they should help South Walton such as for the education for the future.

Beach Bimmer · 09-03-2007, 06:48 AM

Coming up next, video highlights of the "Miss Hammock Bay" contest...

jodiFL · 09-03-2007, 07:57 AM

Quote:

Originally Posted by goodwitch58

You have to wonder who on earth comes up with these taglines....

probably the same on that came up with "WEST DESTIN" for FT.Walton

kurt · 09-03-2007, 10:14 AM

I think the SoWal line keeps moving north. It will probably settle on I-10, although some Freeport and South AK residents might rather be considered NoWal.

tistheseason · 09-03-2007, 10:26 AM

Quote:

Originally Posted by Smiling JOe

Maybe they could start using the term, "SoNo." (Southern North Walton)

SoNO, I like it! At their tag line could be "SoNo. . . .so NOT is South Walton!"

NoHall · 09-03-2007, 10:30 AM

Quote:

Originally Posted by kurt

I think the SoWal line keeps moving north. It will probably settle on I-10, although some Freeport and South AK residents might rather be considered NoWal.

That has a nice ring to it...

swantree · 09-03-2007, 10:20 PM

well if you are going to purchase something like Inlet beach....or should I say eastern Rosemary? this is really good marketing! anybody heard the radio ads yet......I like the helicopter effects!

Smiling JOe · 09-03-2007, 10:50 PM

I guess that Lower Alabama never took.

seaside2 · 09-04-2007, 02:16 PM

Does this mean that we need an EaWal and a WeWal?

BeachSiO2 · 09-04-2007, 02:19 PM

Quote:

Originally Posted by seaside2

Does this mean that we need an EaWal and a WeWal?

We already have a WeWah.

ThatPersianGirl · 09-04-2007, 02:53 PM

Quote:

Originally Posted by Smiling JOe

So I see Hammock Bay has a new ad in this week's Walton Sun. It has a photo of someone kayaking, followed by, "Rush Hour on South Walton's North Shore." Hammock Bay is located in North Walton, on the southern edge, so wouldn't the accurate description be, "rush hour on North Walton's South Shore?" To be the North Shore of South Walton, you would actually have to be in South Walton, right?

Okay, so I wouldn't call this one of my best days, but Joe... I think you just deflated my brain.

Smiling JOe · 09-04-2007, 03:09 PM

Quote:

Originally Posted by seaside2

Does this mean that we need an EaWal and a WeWal?

Be careful. It is like dog commands, and when you get two different places having close to the same name, there is bound to be miscommunication. There is a place over near Apalachicola called WeWah.

That is where they do the "WeWah Boogie."

LightWorker · 09-04-2007, 03:24 PM

joho · 09-04-2007, 03:33 PM

I wondered who came up with "north grayton" a couple of years ago.

Imagion that...................

seaside2 · 09-05-2007, 10:49 AM

Quote:

Originally Posted by Smiling JOe

Be careful. It is like dog commands, and when you get two different places having close to the same name, there is bound to be miscommunication. There is a place over near Apalachicola called WeWah.

That is where they do the "WeWah Boogie."

Tell me about this WeWah Boogie thing. Inquiring minds (AKA out of towners) want to know!!!

Smiling JOe · 09-05-2007, 10:53 AM

Quote:

Originally Posted by seaside2

Tell me about this WeWah Boogie thing. Inquiring minds (AKA out of towners) want to know!!!

If you don't know about the WeWah Boogie, I don't know that I can tell you.

. Maybe some followers of the late Potter Brown can help you out.

kwalsh0001 · 09-12-2009, 06:51 PM

Quote:

Originally Posted by tistheseason

SoNO, I like it! At their tag line could be "SoNo. . . .so NOT is South Walton!"

But, but, then...... would those residing south of the bay in Walton Co then be called only So-So??

DuneLaker · 09-12-2009, 07:02 PM

Quote:

Originally Posted by kwalsh0001

But, but, then...... would those residing south of the bay in Walton Co then be called only So-So??

No silly!! They are called SOBs. South of the Bay.